Gain clarity on your personal brand direction and strategy so you hone your online profile, build engagement with your stakeholders, and position yourself as a valuable thought leader in your chosen niche. You're invited to shine.
Improve your visibility, credibility, positioning and messaging, so you stand out from the crowd, build trust with your stakeholders, and attract sought-after opportunities, like ideal jobs, projects, media and clients.
Access shortcuts and reduce any fears you may have regarding what to do or say online. I'll give you step-by-step instructions and examples, so you'll be clear on exactly what to do, and how to do it. By the time we're done, you'll no longer fear taking action, feel constantly overwhelmed, or be fumbling your way along.
This can benefit women. Right now, in order to succeed as a woman in a male dominated industry, like cybersecurity or technology, you have to be twice as good as any man. But that stops, once you have an effective personal brand, get visible, and use the techniques I teach.
I’ve created this masterclass, following my best-selling book, 'IN Security: why a failure to attract and retain women is making us less safe', because I want to level the playing field between women and men in male dominated industries. It's not because I believe one gender is better than another. Rather, it's because I see so many women being held back or overlooked for promotion, jobs, or opportunities, or being unfairly paid because they're not more well-known or their work isn't recognised. I see too many capable women holding themselves back, too.
Women deserve to reap all opportunities and there has never been a better time than now. Having an effective personal brand, communicating your message with impact, and being able to reach a bigger audience guarantees this. It reduces your risk.
Finally, male dominated industries need more visible female role models. Having more inspires a future generation of women, which is important as women are critical to the health of any ecosystem.
And, I'm passionate about levelling the playing field in male dominated industries for women. Having spent over 23-years in cybersecurity, building my own global hacking firm and serving in executive positions, I believe a more gender balanced workforce is the secret to a world that is safer, happier and more prosperous.
One of the ways I action this is by ensuring women in male dominated industries become more visible, confident and empowered, by building effective personal brands, executive presence and influence.
So, as a trusted influencer who's relied on by governments and some of the world's most well known brands, I’ve created this masterclass to help you skip the learning curve, and build the skills you need faster, just like I did. My greatest wish is that you get access to more opportunities in your career and rewarded fairly for being you.